This brand is inspired by my Great aunt Concetta who was my lovely grand mother's sister.

With her bright blue eye shadow, her bold lipstick and her magnificent hairdo, Concetta would never go unnoticed, but most importantly, everyone remembers her for her kindness, cheerfulness and the goodness of her heart. 

She just made things happen. With elegance. 

Let's see where this adventure brings us! 

"Chi va piano va lontano"